Learn Google Analytics 4 from the arts and cultural sector's leading experts

We have helped many museums, theatres, arts centres and others with their move to Google Analytics 4 since its announcement in 2020.

As digital specialists in the cultural sector, our clients include the Edinburgh International Festival, Historic Royal Palaces, Royal Albert Hall, Royal Shakespeare Company, Southbank Centre and many more.

We've delivered training on GA4 for many organisations including Royal Museums Greenwich, Tate and the Victoria & Albert Museum.

Now we've put together a course for you to follow along in your own time. We'll update it as Google make changes to GA4, so you'll always have the best, most up-to-date training.

This course is designed by Chris Unitt, founder of One Further.

Example Curriculum

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